Project Name: Your Shot Vaccination Campaign
Dates: June 2022 – September 2022
Goals: Promote vaccinations in the community.
Outcomes: Edge developed a campaign with messages focused on community members taking their shot literally and figuratively to keep the community healthy, protect loved ones, be a leader, protect the future and get back to normal. Advertisement were featured online via display and social media advertising, on television, on billboards and bus wraps once launched. Ingham County, Mid Michigan Health Department, and Barry-Eaton District Health Department all ended up utilizing this public education campaign.
Winner!